First free-to-play 360 game coming this fall

Happy Wars

Free-to-play games have made a massive surge on the PC over the past year or so, and even Sony has gotten in on the action. Now Microsoft will be following suit this fall with the release of the Xbox 360’s first free-to-play game.

Happy Wars is a multiplayer combat game developed by Japanese studio ToyLogic. The Xbox LIVE Arcade title will be free to download for Gold members, and microtransactions will be featured in the form of “lavishly rendered items” to customize characters.

The free-to-play trend on the 360 isn’t stopping with Happy Wars though. Ascend: New Gods is another game following the same business model, and it is expected to come out some time in 2013.

The success or failure of Happy Wars will likely influence Microsoft’s decision to pursue free-to-play 360 games in the future. It will be interesting to see how the game fares this coming fall.

[Games Industry]


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Author: Anthony LaBella View all posts by
My first experience playing a video game blew me away. The fact that Super Metroid was that game certainly helped. So I like to think Samus put me on the path to video games. Well, I guess my parents buying the SNES had a little something to do with it. Ever since then my passion for video games has grown. When I found that I could put words together into a coherent sentence, videogame journalism was a natural interest. Now I spend a large majority of my time either playing video games or writing about them, and I wouldn’t have it any other way.

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