Microsoft is "struggling" to meet 360 demand in UK

UK 360Let’s face it. Nintendo probably secretly finds a lot of satisfaction in saying, "We’re experiencing shortages with the Wii. We’re reeeeeeally sorry!" But don’t think that Nintendo is the only one who can chant the mantra of shortages. Microsoft is now claiming that the Xbox 360 is running scarce in the UK.

Stephen McGill, head of gaming and entertainment for UK Microsoft described the scene as somewhat desperate by saying, "…people are out there manically trying to find parking spaces to buy their Christmas presents and it sounds like Xboxes are on the list for a lot of people."

McGrill continued. "We’re struggling to meet the demand from every retailer every week. I think we’ve probably done it better than some of our cohorts out there, but it’s a weekly thing–we’re getting stock in, we’re getting it straight out to the retailers who need it. Obviously we’ve got three different varieties–we’ve got the Arcade, the main 360, and the Elite. They’re going to different types of customers, and different retail outlets."

Is this hype or fact? Only our friends across the pond know for sure. Is McGrill speaking the truth, or is this a ploy to drum up sales for the Xbox 360?

[via gamedaily]


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Author: GamerNode Staff View all posts by

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