Analysts predict Nintendo will lose $1 billion in Wii shortages

nintendowiiWhile we’ve all heard about the holiday Wii shortages, a few industry analysts are predicting that Nintendo will lose an excess of over $1 billion due to the shortages.

Sales are certainly picking up for the Wii; Nintendo sold 981,000 Wiis in the U.S. last month. But according to James Lin, senior analyst at the MDB Capital Group, Nintendo lost out on a lot of potential sales; "they could easily sell double what they’re selling." Along with other industry experts, Lin believes that Nintendo will lose out on more than $1 billion this holiday due to the Wii shortages.

George Harrison, senior vice president of marketing for Nintendo of America, doesn’t believe Nintendo has made any mistakes when judging the Wii demand but revealed some nervousness about competitors swiping Wii players away.

"We do worry about not satisfying consumers and that they will drift to a competitor’s system."

[Via Next Generation]

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Author: GamerNode Staff View all posts by

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