There’s a saying that goes, "a picture is worth a thousand words." If this adage is true then the campaign for Grand Theft Auto IV is reaching mammoth proportions as far as the size of ads are concerned.
In downtown Los Angeles, the Hotel Figueroa sports three gigantic murals on the sides of its buildings proclaiming the word that Grand Theft Auto IV is truly coming. The scope of the murals is truly amazing–the artwork spans at least 12 stories high.
Thousands of commuters pass these murals daily and no doubt, there will be at least a few gamers driving by that will pick up the game because of the ads. For a peek at what they look like, look below.
[via nextgen]
