Microsoft Denies Blu-ray

Recently in an interview, Microsoft™s VP of Marketing Peter Moore stated that it was possible for the Xbox 360 to support Sony™s next-generation media format Blu-ray with an add-on to the console that would be sold separately. But after consideration, Microsoft has released a statement that Blu-ray will not be supported by the Xbox 360. The company will firmly stand by their support of the HD-DVD media format for their console. A company spokesman has said "It is important to understand the context in which that statement was made." He also mentioned "Microsoft firmly stands behind the HD-DVD format as the best choice for our consumers. As we™ve said before, we™re confident that HD-DVD will bring the excitement of high definition movies to the consumer faster and at a greater value. We believe that consumers have signaled what format they want to enjoy high definition DVD and we™re going to follow them down that path." Hollywood studios have promised to release movies on both of the competing formats. It was at CES 2006 where Microsoft announced that the Xbox 360 would have an add-on peripheral that would support the HD-DVD media format in order to compete with the PS3™s support of the Blu-ray technology. The spokesman also stated, "The question of whether Xbox 360 has the flexibility to adapt to consumers™ needs is a different issue entirely. They further said, "Xbox 360 is a future-proofed system ” one that allows us to add features as consumers demand them – as evidenced by our offering of the HD-DVD drive as an accessory. Current reports indicating that we have a back-up plan, which includes Blu-Ray support, are incorrect. At this point, we™re fully committed to HD-DVD and have absolutely no plans to support other optical formats."


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Author: GamerNode Staff View all posts by

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