Satoru Iwata, new CEO of Nintendo of America


Nintendo global president and CEO Satoru Iwata has taken on the  role of CEO of Nintendo of America, following an annual sales report on the Wii U creator’s business. Iwata’s newfound position involves him overseeing the company’s administration and corporate analysis, as well as dealing with general affairs within the company.

Nintendo told fellow gaming informant TechRadar:

Mr Iwata is making a point of visiting NCL subsidiaries in the western world, frequently in person, and NCL and its foreign subsidiaries are having frequent comminications via video conference system and other means, so there will be no issue about Mr Iwata’s new responsibility. Our managerial decision is that president Iwata should act also as the CEO of NOA.”

The previous CEO, Tatsumi Kimishima, has been promoted to managing director of Nintendo, and is soon to be transferred to the headquarters in Kyoto, Japan. As a result of this, the current managers of these offices have been asked to step down, with Kimishima taking these duties into his role as managing director.

Nintendo of America’s current president, Reggie Fils-Aime, is to report to Iwata on company concerns. At the present time there have been no adjustments to the European division of Nintendo, though there is much debate regarding it, considering the company’s performance in the region.

[Tech Radar]


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Author: Jordyn Clough View all posts by

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