Sony: PSN security breach brought back ‘dormant customers’


The PlayStation Network security breach earlier this year was certainly an unfortunate event, but there is also a silver lining of sorts according to Sony.

In a recent interview, So Saida, senior director of global business strategy and development at Sony, highlighted how even more customers are using PSN in the wake of the network outage.

“Our outage has woken up our dormant customers, we have improved the platform, the content, [and] how you can access your content,” he said.

Saida also went on to explain how this recent resurgence has “increased the revenue of games by 14 percent” and resulted in more active users for Sony’s Music Unlimited and Video Unlimited services.

The most important effect though has been the increased security measures taken by Sony, as explained by Saida.

“We have put various security issues in place, moved the data center, automated log-in can now be blocked, [and] we have [a] monitoring system so we can detect it much sooner,” he said. “We also have the insurance scheme to protect those customers. We also notify customers if the password strength is not enough.”

Taking all of that into account, it looks like Sony has done reasonably well in recent months. Time will tell whether the company can keep the same momentum heading into next year.



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Author: Anthony LaBella View all posts by
My first experience playing a video game blew me away. The fact that Super Metroid was that game certainly helped. So I like to think Samus put me on the path to video games. Well, I guess my parents buying the SNES had a little something to do with it. Ever since then my passion for video games has grown. When I found that I could put words together into a coherent sentence, videogame journalism was a natural interest. Now I spend a large majority of my time either playing video games or writing about them, and I wouldn’t have it any other way.

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